Continuing on from the success of the Heaps Good website we created, we’ve now designed and developed an innovative new mobile app that broadens Heaps Good content into the mobile context.
Just like the website, the app is filled with consumer-generated posts from hundreds of South Australians sharing tips and tricks about good stuff you never knew was there, right into the palm of your hand.
When mobile users are out and about, they can search for all things good about South Australia through three options. Heaps Near shows you what’s close by. Search lets you find the things that interest you. Lastly, Favourites (stored in your profile) stores all your best known SA highlights.
The iPhone has really changed the landscape of internet use with more and more people now accessing the web through their back pockets. A mobile app providing geo-specific Heaps Good information was the perfect platform to make Heaps Near information available everywhere - in real time.
iPhone / iPad application development skills at Fusion were finely tuned recently when our Director, John Chaplin, visited San Francisco for WWDC10, the annual technical conference for developers innovating with Apple technologies.
Fusion Co-Director, Gavin Klose, recently partnered with Uni of SA’s, Karen Nelson-Field to complete an intensive three month social media study which has resulted in a paper that has been invited for inclusion in the upcoming global ESOMAR conference: WM3 2010 Your audience = media consumer + generator.
