Trees for Life wanted a redevelopment of their quarterly newsletter, Releaf. Our approach was to use their newsletter as a vehicle to position Trees for Life as a goodwill brand of choice. We redesigned the masthead and transformed the look into a contemporary magazine format.
Fusion’s Gavin Klose wanted the newsletter “to be the sort of magazine you’d want people to find on your coffee table.” The trend in the charity sector is falling memberships and Trees for Life is now bucking that trend with flourishing growth.
“The feedback... has been resoundingly positive,” says Glenys Perri of Trees For Life.
Fusion provide ongoing support for Trees for Life as a corporate sponsor.
Learn more about Trees for Life at their website.
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